In my quest for gender diversity in leadership, I use the concepts “masculine” and “feminine.” And I use prototypes of each. My point is to avoid stereotyping men and women. I use a common understanding of these concepts to help people see the strengths of both AND to see that both men and women have both. Using different terminology would not make my point as clearly.
Recent research validates my view that we cannot stereotype men and women. Studies show that men and women operate along a continuum rather than demonstrating distinct psychological characteristics. The study debunks the “Mars and Venus” view of gender and validates the DifferenceWORKS approach. Understanding differences in masculine and feminine approaches, in both men and women, can make us more effective and more inclusive — which is good for business.